Communication Arts

Phone: 303-871-2291, 800-347-2042
Email: pscsupport@du.edu  
Web Site: http://www.professionalstudies.du.edu

Students in both, the Bachelor of Arts Completion program and the Accelerated Bachelor of Professional Studies program may pursue the Communication Arts major.

A bachelor’s degree in the field of communication provides students with the skills and strategies needed in the business world, such as creating and delivering effective presentations, crafting a well-reasoned argument, and building and enhancing dialogue between people and groups. The Communication Arts major prepares graduates to solve problems, resolve conflict, and increase communication options. A communication degree allows students to explore how the media, entertainment industry, and commercial institutions affect individuals and society. In addition, students will enrich their understanding of verbal and non-verbal communication, such as writing, speaking, and visual images and movement; and students will learn how to use art, photographs, and other media in presentations. Students complete their bachelor’s degree with a major in communication arts to improve written and verbal skills for personal and professional development. The communication degree requires an integrative project, in which students will synthesize their studies and demonstrate their communication skills.

Program Learning Outcomes

Communications Arts Major

  • Craft compelling expressions of ideas through oral, written, visual, and non-verbal communication techniques using theories and audience analysis to tailor persuasive, organized messages in a variety of settings.
  • Apply intercultural communication theories to promote productive and inclusive engagement with diverse audiences.
  • Examine media messages across print, broadcast, digital, and visual platforms to identify how messages shape cultural representation and influence society.
  • Develop innovative strategies to address communication challenges by leveraging research, technologies, creativity, and ethical analysis.
  • Apply communication strategies including dialogue, mediation, and negotiation to facilitate productive group dynamics, resolve conflicts, and increase communication options within teams.